Digital Ad Specs

Facebook Post

What is it:
Get social and showcase your service or product on AARP’s Facebook page. Advertisers can engage with the AARP audience directly in the social platform's feed.


Ad Components Image and Text

Image Specifications

File Types PNG or JPG
File Dimensions 1200x628
Animation None
Text In ImageYour image may not include more than 20% text.
Allows 3rd Party Serving No
Allows 3rd Party Tracking No

Text Specifications

File Type.txt, .doc or .docx
Headline TextMax 25 characters with spaces
Sentence TextMax 90 characters with spaces
Link TextMax 30 characters with spaces

Posts will be prepended with the word “Promotion” per AARP policy