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Digital Ad Specs
AARP Media Advertising Network offers a full range of online display ad formats across all screens: desktop, mobile, and tablet. Check this site often for the latest specifications, guidelines, and available formats. All ads must comply with and meet AARPʼs Advertising Policies, Digital Advertising Guidelines, and be SSL Compliant.
970x250 Marquee
What is it:
A 970x250 Marquee banner that appears in AARP newsletters such as Topical Newsletters (e.g., Health, Money), the Daily News Alert and the Weekly Webletter.
Deliverables
| Ad Components | Static Image or Animated GIF |
| Ad Dimensions | 970x250 |
Specifications
| File Types | PNG, GIF or JPG |
| File Dimensions | 970x250 |
| Max File Size | 45 KB |
| Animation Duration Max | 15 seconds / 3 loops |
| Max Frame Rate | 24 FPS |
| Allows 3rd party Serving | No |
| Allows 3rd Party Tracking | Yes we accept only secure trackers |
| Audio Permitted | Yes, on user click |
| Responsive to Window Size | Yes |