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First-Party Data Targeting
AARP Media Advertising Network is the unmatched leader in connecting marketers with 50+ consumers
AARP Audience 1st
Is our proprietary first-party data platform that makes those connections with precision and scale. Here’s how:
Quality
Thousands of first-party data points derived from online and offline engagements with AARP members
Precision
Our data fuels a wide range of proprietary audience segments relevant to 50+ marketers that drive and improve engagement
Scale
Opportunities to identify and target up to 53MM member devices in relevant environments on and outside of AARP digital channels
Contact your sales rep for details.
We can change your business!
