AARP Media delivers relevant content across an array of media channels supporting 38 million members through major milestones and life shifts at midlife and beyond. AARP connects marketers to the largest, wealthiest and most powerful demographic as they seek new products and services.
AARP The Magazine
AARP The Magazine is the only lifestyle publication with three demographically versioned editions that address the evolving life stages of 50+ adults. This contextual relevance, along with mass reach and scalable targeting, delivers success to a diverse group of marketers seeking to make an impact.
AARP Bulletin is read with a sense of urgency because its news and policy editorial uniquely addresses member expectations and the needs of 50+ adults with information written just for them. A seamless ad/edit environment delivers an action-oriented audience and high advertiser ROI.
AARP Digital is a portfolio of assets, anchored by AARP.org, featuring premium content that includes video, tools and interactive experiences targeted to a highly engaged 50+ audience. We deliver high-impact advertising opportunities across all devices at the right time and right place to provide optimal performance.
BrandAmp by AARP seamlessly integrates a custom native experience within AARP’s trusted and influential media. Our display and content packages amplify each advertiser’s most compelling, informative or entertaining messages in the same manner as AARP’s editorial across platforms to build awareness, measure engagement and deliver strong performance.
We partner with advertisers to deliver measurable performance across our media properties. When you advertise with us, you benefit from our 50+ expertise on everything from category insights to print and digital creative optimization.