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Digital Ad Specs

AARP Media Advertising Network offers a full range of online display ad formats across all screens: desktop, mobile, and tablet. Check this site often for the latest specifications, guidelines, and available formats. All ads must comply with and meet AARPʼs Advertising Policies, Digital Advertising Guidelines, and be SSL Compliant.

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  • Premier Listing

    What is it:

    This is one of three featured offers on the Hot Deals page located in the Member Benefits section of the website.


    Ad Components1) Static Image
    2) Headline Copy
    3) Summary Copy

    Image Specifications

    File TypesJPG, GIF, PNG
    Max File Size50 KB
    File Dimensions457x263
    AnimationNot Allowed

    Copy Specifications

    Headline Copy75 characters max with spaces
    Summary Copy65 characters max with spaces

    General Specifications

    Allows 3rd Party ServingNo
    Allows 3rd Party TrackingYes we accept only secure trackers
    Audio PermittedNo