IAB StandardView All Units
300x250 Medium Rectangle
What is it:
The 300x250 is part of the IAB Universal Ad Package (UAP). It runs throughout the AARP.org website appearing on desktop, tablet and mobile devices. The 300x250 can be designed as an expandable ad unit where it would appear only on desktop.
Creative is due 5 business days before launch date.
IAB Specifications (incl. expandables)
JPG, GIF, HTML5
3rd Party Serving
Yes we accept only secure ads.
3rd Party Tracking
Yes we accept only secure trackers.
Up and to the left
Length of animation must not exceed 15 seconds. No looping beyond 15 seconds.
Creative must have clearly defined borders so it is not confused with normal page content.
|Initial Max Weight||150 KB|