AARP Media Sales

  • A Fresh Digital Option

  • A Successful Ride

  • The Numbers Are Up

  • News: Baby Boomers Keep U.S. Auto Sales Booming - The Car Connection

    We all know that America’s auto market is on a roll. But have you ever stopped to wonder who’s leading the charge back to showrooms?
    Read More »

  • News: Baby boomers drive boom in new-car sales - Detroit Free Press

    Automakers are turning to buyers like 64-year-old Martin Friedman for the same reason Willie Sutton robbed banks.
    Read More »

  • News: AARP: Marketers Must Rethink Boomers - MediaPost

    Millennials are putatively the next big wave of car buyers just coming into their own as spenders.
    Read More »




Offering you a powerful audience

Take the unique opportunity to exclusively target – and reach – the age demo with the highest disposable income.

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A Successful Ride

An American auto legend tapped into the energetic spirit of our audience to grow their marketshare.

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The Numbers Are Up

AARP The Magazine's audience grew by
11 million in the past 10 years - that's greater than the total readership of 86% of all magazines.

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Media
Properties

We're more than a magazine.

Case
Studies

Meet the brands that have scored with us.


Insights

We own the cream of the 50+ crop.


News

Latest and greatest AARP news.


Contact Us

Let us know what you
need, and how soon.

Media
Properties

  • Publications

    Lifestyle and news.

  • Digital

    AARP.org and beyond.

  • Broadcast

    On air and online.

  • Events

    A sponsor favorite.

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  • Properties
  • Publications
  • Digital
  • Broadcast
  • Events
  • Self-Serve Advertising
  • Case Studies

  • In just eight months, they used our media to reach more than 2 million members.

    Feast on success

  • With custom creative featuring our target, their campaign far exceeded expectations with thousands of sales...

    Brand new audience

  • The results... an incredible 350% increase in Click-through rate, and an ongoing relationship with the brand across an array of their other products.

    A fresh approach
  • Insights

  • Among all Baby Boomers, AARP members have a 34% higher average household net worth than those who are not members.

  • News

  • Baby Boomers Keep U.S. Auto Sales Booming

    The Car Connection

  • Baby boomers drive boom in new-car sales

    Detroit Free Press

  • AARP: Marketers Must Rethink Boomers

    MediaPost

About AARP

One of America's most trusted brands, AARP is headquartered in Washington, DC with staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands.

AARP's nearly 40 million members nationwide join for benefits, information, products and services that help them navigate the life changes and life stages that affect them, their families, and the people for whom they care.