More 50+ Insights
It looks like we can finally say good-bye to winter! The incoming warm weather rejuvenates and brings thoughts of vacation getaways—no matter your age. But, there are quite a few differences between how Millennials and Boomers travel domestically.
Boomers often travel alone, with that special someone, or take group tours. Millennials, on the other hand, like to travel in large groups—spring break lives on!
It's no secret that Millennials are notorious for their fear of going offline—most of them even book their trips on their smartphones! It's so hard to wrench them from the internet that National Parks are launching campaigns specifically to convince more Millennials to visit. It's no surprise, then, that 44% of all domestic trips are taken by Boomers, compared to the 26% by Millennials.
Often Boomers prefer urban locales that offer cultural and dining experiences; while Millennials choose more remote locations for outdoor activities. This may have something to do with the fact that Boomers have more time and disposable income to spend while they vacation.
Because many Boomers are retired or work part-time, travel becomes an essential part of life and they see it as a right of passage. In fact, 37 million AARP members turn to AARP The Magazine for travel articles, tips, destination ideas and AARP member exclusive discounts.
Millennials also dream of travel, but are still working and paying off college loans. Luckily, they don't have to bust their wallets too much when it comes to travel, because many Boomers take their children and grandchildren along for family fun. In fact, family vacations are on the rise. According to a survey conducted by AARP, 32% of domestic trips are multi-generational.
What better way to spend grandparent-grandchild bonding time than to peruse AARP Travel Center for ideas to inspire the next family vacation! Don't know where to start? Samantha Brown, AARP Travel ambassador, has you covered.
Source: MRI Fall 2013; based on 50+