Digital Ad Specs


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Hot Deals - Shared Email

What is it:
AARP members love a deal. So it’s no surprise that Hot Deals, an opt-in email designed to deliver timely deals and discounts, is the fastest growing and highest performing AARP email. Delivered under the trusted AARP heading, this transactional email flags your special offer with your logo and call-to-action in one impactful message. It’s an opportunity to position your product with up to five other valued advertiser offers.


Email Components Logo, Copy
Logo Dimensions 180x90

Logo Specifications

File Types PNG, GIF or JPG
File Dimensions 180x90
Max File Size 35 KB
Animation None

Copy Specifications

Headline Max 70 characters with spaces
Body Max 300 characters with spaces

Other Specifications

Allows 3rd Party Serving No
Allows 3rd Party Tracking Yes
Audio Permitted No