Digital Ad Specs

video interscroller

What is it:

This vertical video ad appears “within” a mobile article approximately halfway down the page. When a specific amount of the ad is in view, it snaps into place and video playback begins. If the user continues to scroll, playback pauses automatically. If the video is brought back into view, playback resumes. An optional end card is displayed at the completion of the video. 


Ad Components 1) Video
2) End Card Photohop and Flat Image Files (optional)
3) Landing Page URL
4) Tracking Tags (optional)

Video Specifications, .mp4, 3gp
Dimensions1080p at 9:16 aspect ratio recommended, any other ascpect ratio will be cropped
Duration:15 recommended, :30 max
AudioYes, user initiated
File Sizemax 50 MB

End Card Assets

Font filesFonts should be provided in a ZIP folder. If fonts are missing a substitute will be used.
Flat Image File Type.jpg or .png

General Specifications

3rd Party ServingNo
3rd Party TrackingYes