Digital Ad Specs
App Sponsored Article
What is it:
The AARP Now app puts the power of membership in the palm of your hand. Stay connected with daily news stories, explore events happening nearby and discover member-only benefits and discounts. The sponsored article appears on the app's main tab and links to an article. The article can include either a video, poll or a slideshow.
Deliverables
Ad Components |
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Hero Image Specifications
File Types | PNG, GIF or JPG |
Max File Size | 150 KB |
File Dimensions | 375x240 |
Animation | Not Allowed |
Logos, products, text, borders or line art in the image | Not Allowed |
Safe Area | 25px safe zone on left, right and top, 60px on bottom |
Text Specifications
Article Title | 60 characters max with spaces |
Article Sub-Title | 130 characters max with spaces |
Article Body | 300 words or less |
Video Specifications
Video Format | H.264/MP4 |
Video Aspect Radio | 16:9 |
Video Dimensions | 640x360 min, 1920x1080 max |
Video Length | 3 min max |
Frame Rate | 25 FPS |
Audio Format | AAC |
Max File Size | 512 KB |
Slideshow Specifications
Slideshow Title | 90 characters max with spaces |
Images (2 min, 10 max) | 375x250, PNG, GIF or JPG , 150 KB max |
Image Captions | 125 characters max with spaces |
General Specifications
Allows 3rd Party Serving | No |
Allows 3rd Party Tracking | Click Tag |
Audio Permitted | No |
Advertiser Logo Image Specifications
File Types | Transparent PNG or GIF |
Max File Size | 50 KB |
File Dimensions | 200x56 |
Animation | Not Allowed |
Taglines, borders or line art in the image | Not Allowed |