Digital Ad Specs
Embedded Benefits Offer
What is it:
The AARP Now app puts the power of membership in the palm of your hand. Stay connected with daily news stories, explore events happening nearby and discover member-only benefits and discounts. These embedded ads appear in the Benefits section of the app and must be an offer provided by the advertiser.
Deliverables
| Ad Components |
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Image Specifications
| File Types | PNG, GIF or JPG |
| Max File Size | 150 KB |
| File Dimensions | 258 x 334 |
| Animation | Not Allowed |
| Logos, products, text, borders or line art in the image | Not Allowed |
| Safe Area | 25px on all borders |
Text Specifications
| Offer Headline | 50 characters max with spaces |
| Offer Sub-Headline | 70 characters max with spaces |
General Specifications
| 3rd Party Serving | No |
| 3rd Party Tracking | No |
| Audio Permitted | No |