Feast on success
To know which leading family-style restaurant brand turned to AARP to help boost business and build loyalty in the dinner hours via an exclusive offer to our nearly 40 million members... contact us.
In just eight months, they used our media to reach more than 2 million members. A simple incentive created new customers and encouraged a flurry of repeat visitors to the restaurants.
Most importantly, redemptions increased week by week. To put it mildly, the results blew away their projections. It was about traffic in a new daypart. It was about outmaneuvering the competition. And in the end, it was about ringing the register.
Brand new audience
To find out which of America`s auto giants built momentum for an important new model early in 2010 by breaking away from its traditional audience and tapping into the power of ours... contact us.
With custom creative featuring our target, and an integrated program across AARP The Magazine and AARP.org, their campaign far exceeded expectations with thousands of sales that were directly tracked back to us through our membership cards.
It was branding and promotional. It was subtle, yet effective. And it won`t be the last time we work together.
A fresh approach
To learn which household name in pre-prepared meals revitalized their digital marketing campaign with the help of the AARP Media Sales team... contact us.
After conducting an analysis of their standard creative campaign approach, AARP`s group worked hand in hand with the client to optimize their banners for our audience through a series of tests and download format changes.
The results ... an incredible 350% increase in Click-through rate, and an ongoing relationship with the brand across an array of their other products. It was a simple exercise, but we weren`t happy until they were.
