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Digital Ad Specs
AARP Media Advertising Network offers a full range of online display ad formats across all screens: desktop, mobile, and tablet. Check this site often for the latest specifications, guidelines, and available formats. All ads must comply with and meet AARPʼs Advertising Policies, Digital Advertising Guidelines, and be SSL Compliant.
Instream Content Preroll
What is it:
Video preroll appears before content in players located throughout AARP.org.
Details
| Ad Components | Video File |
Video File Specifications
| Video Format | MP4, 3GP or MOV |
| Video Codec | H.264/AVC |
| Video Aspect Ratio | 16:9 |
| Video Resolution | 1920x1080 |
| Video Bit Rate | 2500-3500 |
| Video Length | Less than :15 (not skippable) Greater than :15 (skippable) |
| Video Frame Rate | 25 FPS or greater |
| Audio Format | AAC-LC or HE-AACv1 |
| Audio Bit Rate | 128-192 kbps for AAC-LC 64-128 kbps for HE-AACv1 |
| Max File Size | 512 MB |
| VAST | Yes |
| VPAID | No |
| Companion Ads | No |
| 3rd Party VAST Tags | Allowed for videos with a length of :15 or shorter |