Digital Ad Specs


What is it:

This in-feed ad is embedded in the Recommended Offers section on the Member Advantages homepage. This ad is comprised of three distinct components which AARP uses to construct the ad.  


Ad Components1) Static Image
2) Advertiser Name
3) Headline Copy

Image Specifications

File TypesJPG, GIF, PNG
Max File Size50 KB
File Dimensions457x263
AnimationNot Allowed
Logos, products, text, borders or line art in the imageNot Allowed

Copy Specifications

Advertiser Name30 characters max with spaces
Headline Copy40 characters max with spaces
Product name, offer or discount details in the copyNot Recommended

General Specifications

Allows 3rd Party ServingNo
Allows 3rd Party TrackingYes, we accept only secure trackers
Audio PermittedNo