Digital Ad Specs


HOT DEALS - SOLO EMAIL

What is it:

AARP members love a deal. So it’s no surprise that Hot Deals, an opt-in email designed to deliver timely deals and discounts, is the fastest growing and highest performing AARP email. Delivered under the trusted AARP heading, this transactional email flags your special offer with your logo, URL, product shot, copy and call-to-action in one impactful message. It’s an opportunity to position your product front and center without the distraction of competing products and services.


Details

Email Components 1) Copy

2) Image

Copy Specifications

Headline 10 words max
Body 250 words max
Disclaimer250 words max
Call to Action 15 words max
Subject Line 100 characters or less

Image Specifications

File Types PNG, GIF or JPG
File Dimensions648x370
Max File Size 200 KB
Animation None Allowed

Other Specifications

Allows 3rd Party Serving No
Allows 3rd Party Tracking Yes we accept only secure tackers
Audio Permitted No
Intake Form Click here